Seminars, speeches and workshops are standard teaching methods that have stood the test of time but they are also a form of edutainment that some of us with curious minds can't get enough of. They give listeners the opportunity to learn about a selected topic in depth and hear about others discoveries. A listener can learn from someone else’s experience and feel that they went through the same event. In order to give a speech, the speaker needs to become an expert on the topic and, in effect, becoming the teacher. But when the Internet was born, everyone became teachers, speakers and producers. The barriers to entry for posting content and media have never been lower, and it's easier than ever to broadcast an event out to an engaged audience. But even though it can be done, it's sometimes missing something.
Live events deliver the rich, powerful experiences that online media can’t.The hallmarks of good seminars are intellectual curiosity in researching the topic and intellectual enthusiasm in presenting that research to a group. Members of the group should become enthralled with the presenter’s excitement. Some of this enthusiasm is lost in translation when we use the Internet, which is why human face-to-face interaction is, and will continue to be, the most effective form of communication. Live events deliver motivation along with messaging, and inspiration with information. In our blink-and-you-miss-it society, content becomes stale fast, live events are something that are fresh and instead of just delivering information they deliver a hands on experience and way to think and digest information.
Concepts like networking, renewed motivation and expert knowledge are driving forces in attending live seminars or workshops and none of those components can be properly delivered via the web. I love the internet and you can accomplish some of these online, but not all. Live events give attendees a unique experience to be among like-minded exciting people, visionaries and leaders in their field, all in one room. Just observe how many people enjoy networking and speaking events by visiting a Dale Carnegie or Toastmasters meeting. The CEO ofOmnicom called innovation keynote speaker Jeremy Gutsche "An intellectual can of Red Bull". No matter how many times I hear that, I love it! Because no amount of technology will be able to recreate the feelings and energy that is built within the four walls of a powerful, live group of people talking and sharing ideas.
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Diane Eschenbach, is an author, speaker and Founder of Meet Me Next,
Where Speakers and Fans Connect
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